The Association of Commercial Television in Europe and Video on Demand Services in Europe (ACT) announced yesterday that the General Assembly of Members, meeting as part of an Extraordinary General Assembly, has unanimously approved the membership application of TV3 Group.

Commenting on the new membership, Grégoire Polad, ACT Director General, stated: “We are delighted that TV3 Group joins the ACT. This addition to our membership further increases our representation of industry players active in Estonia, Lithuania and Latvia. This comes at a decisive point as we enter a new political cycle where all commercial TV and VOD providers need to be mobilized”.

Christian Anting, CEO of TV3 Group, stated, “By joining ACT, we are not only amplifying our voice but also standing united with the rest of media companies. We promote equal rights, fair balance and equality to all media market participants. We are eager to contribute to ACT’s vision and efforts in shaping a strong and sustainable media landscape”.